You could go mad trying to remember all of Paris Saint-Germain’s sponsorship deals.
From electric bicycles to food delivery services, PSG has partnered with a wide variety of brands. Supporters may only care about the performance on the pitch but off, PSG has been very successful in making money through these strategic partnerships. In their 2018-19 financial report, the club announced more than €140 million in revenue via sponsorships.
One of the more interesting partnerships is with Gaussin, a company that provides driverless, 100 percent electric vehicles for both public transport and freight.
OFFICIAL: PSG partner with Gaussin for the long-term ahead of the 2022 opening of the club's new training base. pic.twitter.com/hAlRKfvqCi
— Jonathan Johnson (@Jon_LeGossip) October 29, 2019
According to ESPN FC‘s Jonathan Johnson, Paris Saint-Germain x Gaussin is a long-term deal ahead of the 2022 opening of the club’s new training base.
To promote Gaussin, several PSG players—Kylian Mbappé, Angel Di Maria, Eric Maxim Choupo-Moting, Colin Dagba, and Presnel Kimpembe—board a driverless bus and take a ride to the Parc des Princes.
The acting could be better so don’t quit your day jobs!
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