Paris Saint-Germain’s marketing side continues to be one of the best in world football as it looks to grow the capital club’s brand in the pop culture and entertainment circles.
The French giant’s announced latest collaboration will be with Prince Estate as they help commemorate the late singer and musician Prince.
The partnership pays tribute to the “Prince of the Park” by launching an exclusive 45 rpm limited edition vinyl in collaboration with Warner Records and two limited edition clothing capsules.
On sale now at the PSG website is the “Partyman and Cool” on vinyl. Furthermore, other exclusive collection includes the 4th PSG 2020-21 jersey decorated with the characteristic Prince symbol alongside hand-sewn gold and metallic leather overlays.
Un 45 tours avec les titres "Partyman" et la version inédite de "Cool" issue de la dernière performance live de 𝗣𝗿𝗶𝗻𝗰𝗲 à Paris en juin 2014.
➡️ En vente dès aujourd’hui par Drive au Megastore et sur https://t.co/YOefvJt6Se
— Paris Saint-Germain (@PSG_inside) May 7, 2021
These items won’t be the only merchandise sold from the collaboration; as Canal Supporters reports, there will be other pieces such as a purple hand-dyed viscose knit tee-shirt.
Then there’s the stitched patterned multilayer neoprene jogging suit, a premium Italian leather hoodie with the Prince symbol embroidered, and the lining in hand-dyed purple silk. Finally, there’s an Italian leather bucket hat with an embossed crocodile pattern and hand-dyed purple silk lining.
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